The SMART Membership: Consistent Coaching for True Behavior Change
At SMART Puppy Co, I replace "lesson packages" with a continuous Behavior Coaching Membership. I combine biweekly in-home sessions with unlimited access to me to ensure you are never stuck between visits.
​
By integrating hands-on coaching in your living room with real-time video review, and troubleshooting, I help you build consistent habits and behavior change faster than traditional methods.
Available in person across Madison, Verona, and the greater Dane County WI area
SMART 30: Dog Training Membership
$199 / month
Biweekly 30-Minute in Person Dog Training Sessions with Full Coaching Support Between Lessons
(Two-month minimum commitment — biweekly practice and reinforcement give the brain time to strengthen new pathways, so foundational skills stick and confidence grows for both ends of the leash.)
Each month includes:
-
TWO In-Home Sessions (30 mins each): Quick, focused coaching on specific skills.
-
Unlimited Virtual Support: Video review and messaging.
-
Curriculum Access: Full access to our resource library
-
Priority Scheduling: Get first dibs on calendar slots.
You’ll leave each month with:
-
A training plan that fits your real life and your dog’s learning pace
-
Feedback when you need a nudge or reassurance
-
Encouragement that keeps motivation high—for both of you
Best for: VIRTUAL CLIENTS, Basic Manners, Staying on Track.
SMART 60: Dog Training Membership $299 / month
Biweekly 60-Minute Dog Training Sessions with Full Coaching Support Between Lessons
(Two-month minimum commitment — biweekly practice and reinforcement give the brain time to strengthen new pathways, so foundational skills stick and confidence grows for both ends of the leash.)
Each month includes:
-
TWO In-Home Sessions (60 mins each): Deep-dive coaching to adjust mechanics and environmental setups.
-
Unlimited Virtual Support: Critical for behavior cases where daily feedback matters.
-
Curriculum Access: Full access to our resource library.
-
Priority Scheduling: Get first dibs on calendar slots.
You’ll leave each month with:
-
Visible progress in real-life manners and behavior
-
A plan that adapts as your dog gains confidence and fluency
-
Ongoing accountability and support so good habits become second nature
Best for: New Skills, Puppies, Reactivity, Anxiety, New Rescue Dogs.

Budget Friendly Alternatives
You don't need a trainer in your living room to get professional results. If our in-home memberships are out of range right now, you can still access our certified expertise for a fraction of the cost.
​
SMART Virtual Membership ($99/mo): Best for those who want a specific plan. You get all of the perks of the SMART 30 plan, without any of the cost of travel.
Weekly Group Coaching ($39/mo): Best for DIYers on a budget. Join our live weekly video calls to ask a trainer questions and learn from other owners in a supportive group setting.
Need a Single Private Dog Training Lesson? $180
Need a quick tune-up or help troubleshooting a specific issue? Book a single in-home session with a certified trainer.
-
Duration: 60 Minutes
-
Location: In your home (Madison/Fitchburg area)
-
Includes: Hands-on coaching and immediate feedback.
-
Note: Does not include between-session video review or curriculum access.
